Who we are

A smiling woman wearing sunglasses, a colorful neck warmer, a yellow backpack, and outdoor gear, standing in front of a scenic Icelandic landscape with mountains, a lake, and cloudy sky.
A smiling woman wearing sunglasses, a colorful neck warmer, a yellow backpack, and outdoor gear, standing in front of a scenic Icelandic landscape with mountains, a lake, and cloudy sky.

FjaraFjara was born from a love of nature and bold design. Our founder came to Iceland for a summer job — and never looked back. Eight years later, she’s still chasing waterfalls, hiking volcanic trails, and drawing inspiration from the rugged beauty of this unique island.

Our tube-scarves are a blend of function and art, designed to help you explore the elements and connect with Iceland’s landscape and heritage.

Like what you see but want something unique? Head to Fjara Creative for custom artwork and design services.

Custom work
Custom work